Rock Your Affiliate Program
Live Session RecordingsWeek 1 - Q&A with Laura #1
Timestamps: Q&A #1 (March 1st: 1-2pm ET)
- 17:25 - Jennie Nash: If we have a "pocket product" that leads to a main course, do we offer a % to affiliates for both courses if a student signs up for one and then the other?
- 23:30 - Nancy Strauss: I am hoping that RYAP will save my business, which started losing money last year. I am looking for the best kind of product and launch to focus on while completing this program.
- 36:47 - Regina Zona: Q around whether or not to accept affiliates you don’t know, affiliates with a big reach/influencers
- 49:47 - Rita Black: I use Kajabi and am not in love with their reporting for affiliates links and payouts. What do Kajabi users use —any plug ins? (affiliate cookie convo!)
- 01:02:08 - Jennifer Cervantes: Any ideas on clever affiliates my customer is moms, organizations, groups etc ?!?!
- 01:03:34 - Jennie Nash: Do you recommend any particular software to track/manage affiliates?
- 01:04:55 - Tania Vasallo: Do you recommend masterclass vs. challenge vs. webinar leading up to the sales? What about paid versus free?
- 01:09:23 - Belinda Rosenblum: Can you turn bigger influencers into buyers first? (this inspired 2 common Qs from Laura: Can people be affiliates who haven’t experienced the offer? Should I offer an affiliate access to program for free for them to promote?)
- 01:13:41 - Belinda Rosenblum’s Q!
- 01:14:31 - Tania Vasallo : Can you offer your program to some people at a discounted rate? (Watch this too, Belinda!)
- 01:16:49 - Laura Guillman: If we have a webinar that takes the price of the course on my website down by $200- would the affiliate get 30% of what the client ultimately paid or the original price?
- 01:18:36 - Nathalie Babazedah - Is specific affiliate software recommended in the modules? That we will set up down the road?
- 01:22:41 - Nancy Strauss: Any suggestions for where I can learn about or see examples of promoting with a challenge?
Week 3 - Q&A with Laura #2
Timestamps: Q&A #2 (March 15th: 1-2:30pm ET)
- 14:51 - Stephanie Zhong: Qs around Ambassador Program for Evergreen offer
- 22:43 - Rita Black: How do you filter who clicked on a video from the other traffic coming through?
- 25:32 - Tania Vasallo: What is the price range for selling something as affiliates? (highest you've seen with partners, for group or 1:1 coaching)
- 27:38 - Anastasia Lapik: I use Kajabi, can I track leads there?
- 29:37 - Nathalie Babazedah: I use Thinkific… could they sign up for the webinar with an affiliate link, and then it’s tracked?
- 32:48 - Nancy Strauss: How do I cold-contact Ring 3 people without being dismissed as spam?
- 44:35 - Tania Vasallo: What do you consider a starting point for a large audience size?
- 46:10 - Rita Black: Is there an effective way to get the facts on a person/vet them before partnering/inviting to the podcast etc?
- 57:21 - Stephanie Zhong: Q on using CRM with Google Sheet/Airtable
- 1:03:01 - Beth Nydick: How many people is an average outreach? I have a list of 55 that includes people who are a “reach” and those I know will do it.
- 1:04:05 - Anastasia Lapik: In my last launch I found it easy to attract people, but not to engage enough for them to promote consistently promoting. Is it possible that I didn’t ask the right people?
- 1:07:21 - Rita Black: Is there content around organizing affiliate payouts?
- 1:07:39 - Marc Rosenblum: Looking for suggestions/tips on holding affiliate partners accountable to what they agree to deliver
- 1:16:10 - Nathalie Babazedah: On importance of the sales piece for partners
- 1:19:01 - Jennie Nash + Lauren Gardner: Q around backend 1099s, payouts (course on Teachable)
Week 5 - Q&A with Laura #3
Timestamps: Q&A #3 (March 29th: 1-2:15pm ET)
- 31:54 - Mandy Randall: Qs around current offers + partner strategy (Should we offer partner opportunity for membership?)
- 37:57 - Nathalie Babazadeh: How do I track affiliate links for free webinars with Thinkific?
- 43:44 - Nagina Abdullah: Questions re: setting up affiliates inThrivecart
- 49:03 - Rita Black: Q around asking partners to commit to send dates + following up with them when they don’t follow through
- 53:24 - Nancy Strauss: How specific or generic should swipe copy be?
- 55:26 - Jennie Nash: How/when to limit commissions over time (so that a partner doesn’t make commission on every subsequent program their lead purchases)
- 59:19 - Stephanie Zhong: How to offer non-commission rewards for referrals (free coaching sessions with me, for example)
- 1:03:53 - Mia Moran: How to handle when someone doesn’t follow through or contribute the way they said they would
- 1:15:06 - Stephanie Zhong: Any recs on sending commissions when you offer payment plans AND pay in full sales?
- 1:18:09 - Lorie Solay: Where can I find information on Evergreen launches?
Week 7 - Q&A with Laura #4
Timestamps: Q&A #4 (April 12th: 1-2:20pm ET)
- 10:49 -Tania Vasallo: Should I rewrite swipe for new rounds of a launch + what commission to set for a 3-Day Signature Event
- 21:52 - Stephanie Zhong: Cookie length + general overview on cookies
- 28:01 - Stephanie Zhong: What email address should I use for partner communications
- 34:17 - Rita Black: Tech Q on Kajabi + conversions
- 38:57 - Rita Black: Options for confirming partner attribution
- 45:11 - Nagina Abdullah: Question around partner training
- 53:00 - Nagina Abdullah: Question on partner bonuses
- 54:50 - Nagina Abdullah: Question about partner promo dates
- 58:20 - Nathalie Babazedah: Would you give a suggested calendar schedule to help them plan?
- 59:25 - Nathalie Babazedah: When you say “where did they come from…” where else would they come from?
- 1:00:35 - Nathalie Babazedah: Why would you need to hear from the client instead of the affiliate?
- 1:02:43 - Client Updates!
Week 9 - Q&A with Laura #5
Timestamps: Q&A #5 (April 26th: 1-2:30pm ET)
- 25:49 - Nancy Strauss: What should the breakdown look like between emails I send to partner leads and emails partners send to their leads?
- 30:08 - Stephanie Zhong: How long should we have as a buffer for selling and onboarding our partners before our cohort starts? We are doing the evergreen model. Do you think 2 months is too long for them to promote?
- 33:06 - Jennie Nash: Q around how affiliate tracking works when you opt in with one person and then click sales links in the course creator’s emails. (in general and with a promo code)
- 50:14 - Marc Rosenblum: What to do when partners don’t respond as well to me or a team member as they do to Belinda (CEO)
- 1:00:50 - Melody DiCroce: How do I notify PayPal of an influx of sales so partners get paid on time. (I think they have a cap of $10k a month that they’ll release to my account, so I want to be able to access more of that.)
- 1:05:40 - Melody DiCroce: What if my affiliate goes all in and doesn’t make sales?
- 1:10:45 - Belinda Rosenblum: What do you find is working better for partner promo - IG Lives, Email swaps, Presentations into groups (works great but much smaller audience hearing message)?
- 1:15:09 - Nagina Abdullah: I’m in the middle of my first affiliate launch now! There are 15 people who haven’t promoted yet (webinar is on Monday.) What should I / could I do to optimize the time left?
- 1:25:25 - Nancy Strauss: I’ve got a great partner doing all the things, and getting no signups. What should I do?
Week 11 - Q&A with Laura #6
Timestamps: Q&A #6 (May 10th: 1-2:30pm ET)
- 1:21 - Celebrations
- 30:28 - Next Wednesday’s Cross Poll
- 31:43 - Zoebucks Sale - Limited Time
- 32:15 - IG Live
- 33:44 - Nancy Strauss: How to structure a networking group for businesses that serve writers
- 46:20 - Nancy Strauss: Pricing strategy
- 48:54 - Nagina Abdullah: What to do to foster relationships with my best affiliates, and the best next steps post-launch for affiliates
- 58:22 - Belinda Rosenblum: How to galvanize some groups and peer masterminds I’m in to ask for affiliates
- 1:14:47 - Lorie Solay: What’s next?